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Articles & Links
♥ NUNTEREGGAE COLLECTION pt.1
Once Upon A Time In Italy. This project started 2005 when Centromarca launched a wide advertising campaign to promote best branded products. They asked the Italian consumers to write about their personal relationship with a famous brand. Managed by Saatchi & Saatchi, this campaign brought to my mind the most important brands with regards to the Italian households scenario...
Date: 21 July 05
Nickname & Link: EYE
♥ HOLLYWOOD PARTY
P.I.M.P. Introducing Primo Internet Marketing Prize (2005), a virtual contest for websites owned by or related to stars from the show-business. Among these celebs find primo actors, musicians and comedians with their official websites! And the winner is...
Date: 25 September 05
Nickname & Link: PIMP
♥ NUNTEREGGAE COLLECTION
Once Upon A Time In Italy pt.2. 'Family Follow Fiction' (FFF) belongs to the 3-part project focusing on the brands dear to Italians...
Date: 16 January 06
Nickname & Link: FAMILY
♥ SAUDADE
10 Commonplace Stories About Brazil. Wired into Brazil? The magazine written in 2006 gets a load of Brazil as an interesting football + marketing arena...
Date: 18 April 06
Nickname & Link: BRA
♥ LA GRAND BOUCLE
Once Upon A Time In France. Roland Barthes gave the title of epos to the Tour de France because it was expressing and freeing the French people thanks to a modern fable where the relationships between the man and other mens and the man and the nature are ultimately cleared through the cycling show. 1971 that epos disclosed to my eyes while revealing heroic deeds...
Date: 24 July 06
Nickname & Link: TOUR
♥ FLASHVILLE
I Flash Therefore I Am. Issued as tribute to web-graphics software Flash 10th anniversary, where you get the winner of Primo Award 06 for the best Flash-driven Website Portfolio. But you will even appreciate this simple plug to the concept of Web usability...
Date: 12 December 06
Nickname & Link: FLASH
♥ NUNTEREGGAE COLLECTION
Once Upon A Time In Italy pt.3. The third part of the so called Nuntereggae Collection, was intended as guide to acknowledge the favorite brands of Italians... thru considerations put down into the personal memory and national history. Which include the King of Tapes, the Queen of Beer, the Prince of Luxury and other foreign cult-brands marketed by now to Italian customers...
Date: 28 April 07
Nickname & Link: EXCEL
♥ JAMES BOND'S PARADE
Pussy Pussy Bang Bang. This chapter is a big act of anticipation, for sure about product placement but... it really contains everything you always wanted to know about the agent 007, but you were afraid to ask!
Date: 12 September 07
Nickname & Link: DOUBLE-O
♥ 12 MARKETING GURUS
The Return Of Western Stories. The ultimate magazine of a monster funky series, it's telling about the return of Western heroes... Basically it offers a great summit with 12 top-notch marketing Gurus (unplugged)!
Date: 30 December 07
Nickname & Link: 012
- DMLR has been publishing a marketing review since 1997. You'll find here suggestions and insights, what works and what doesn't from actual case studies and both real-world and on-line examples.
- Brand New Series starts on January 1999 with a trip through the show-business, a highly marketing-oriented industry, to answer the question: «is the marketer an imagination man?».
Nickname & Link: BIG-P. - ...movies, books and whatever are quoted to introduce the articles on marketing matter or anchor facts, ideas, stories I like... See intro & outro.
- ...every magazine hosts at least four signals and links to web sites as useful comment of the article --selection to the left above.
- For the entire Top4 Experience, read on
- The Aesthetics of Marketing, TOP4 magazine Feb. 01
- The Million Trilogy -part I, TOP4 magazine Mar. 01
- The Million Trilogy -part II, TOP4 magazine Mar. 01
- The Million Trilogy -part III, TOP4 magazine Mar. 01
- AIDA for Non-profits, TOP4 magazine Aug. 01
- Web Personal Branding, TOP4 magazine Oct. 01
- The Black Communities, TOP4 magazine Nov. 01
- Art and Artists OnLine, TOP4 magazine Dec. 01
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