Top*Four index 1999
Archive 2000-01
TOP WEB - LINKS
Imation
image + information
Strategia
marketing communication
Yankelovich
generational marketing
Databank
marketing intelligence
NEWSLETTER
Related issue
CONTACT
Roberto Dondi
Word processing, html programming and the ropes
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(the nickname-*1999)
Big-P*
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Cat
Cow
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Geo
Girl
Green
Jazz*
Kid
Lip
M.F.*
War
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Marketing intelligence.
(intro) "You know these big companies don't give you a damn about you. The budget doesn't balance just right and they let ten family men go. You have a family, Easy?". Excerpt of Walter Mosley's mistery titled 'Devil in a Blue Dress' -published by Pocket Books (1991).
The DMLR MARKETING TERMS LIST (methods, modes, definitions):
limited marketing & formal marketing,
up-down marketing & bottom-up marketing,
mass marketing & one-to-one marketing,
cause related marketing & competitive marketing,
ecological marketing & societal marketing,
marketing plan & marketing audit,
macromarketing & micromarketing,
international marketing & neighborhood marketing,
marketing mix & marketing research,
buy marketing & trade marketing,
industrial marketing & services marketing,
old marketing & modern marketing,
marketing management & marketing education,
marketing concept & marketing objective,
marketing decision & marketing tool,
marketing performance & marketing productivity,
global marketing & niche marketing,
leverage marketing & not-for-profit marketing,
theory of marketing & practice of marketing,
marketing strategy & marketing policy,
tele marketing & web marketing,
network marketing & personal marketing,
relationship marketing & multi level marketing,
interactive marketing & marketing action,
symbiotic marketing & functional marketing,
central marketing & local marketing,
creative marketing & info marketing,
marketing effectiveness & marketing myopia,
generational marketing & crossover marketing,
diagnostic marketing & marketing check up,
traditional marketing & high tech marketing,
marketing cost & marketing budget,
green marketing & pink marketing,
marketing student & marketing practitioner,
marketing assistant & marketing director,
marketing executive & marketing channel,
marketing consultant & marketing agency,
marketing information system & marketing intelligence,
marketing warfare & guerrilla marketing,
remarketing & demarketing,
basic marketing & direct marketing,
history of marketing & decline of marketing.
PS. The Internet has produced brand new terms as viral marketing & email marketing (e-marketing), permission marketing & Web marketing. Keep on reading direct marketing linked resources!
(outro) Easy Rawlins got a job when he started working for himself. His job was private investigations. A kind of people marketing intelligence.
©1997-2000 Roberto Dondi - DMLR
1st outlined: [October15/1999]
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